Kristi Oloffson

Currently:

Product Marketing & Customer Marketing @ Sigma 2022-Present

Priors:

Content Marketing @ Primer AI Making machine learning memorable 2021-2022

YouTube Brand Marketing;The brand is the story and the story is the brand. 2020-2021

Data storyteller and Writer at Google, 2019-2022. I love spreadsheets.

Dow Jones Making finance fun, 2016-2019

Mercy Ships Making videos of really brave people, 2015-2016

The Wall Street Journal All the news, all the time. 2010-2015

TIME magazine That time an internship turned into interviewing John Mayer, Berry Gordy and Elizabeth Gilbert. 2009-2010

Bio

I’ve spent the last 15 years working in product and brand marketing, journalism, video production, and humanitarian storytelling. I studied journalism at Indiana University, then headed to New York where my first jobs were at TIME magazine followed The Wall Street Journal. I spent five years on the news desk as an editor before throwing caution to the wind and joining Mercy Ships for a year on a hospital ship.

My videographpy experience includes two stints abroad in Iraq and Madagascar working on nonprofit communication campaigns. I spent two more years in New York as a video production manager at Dow Jones before finally leaving NYC for the West Coast where I have fallen in love with California.

After moving into the tech industry, I worked in brand marketing at Google and Youtube. My favorite project was working as a data storyteller at Google on its 2020 Black History Month campaign.

After leading content strategy at Primer AI, I moved into the data analytics space where I now lead Customer Marketing at Sigma Computing.