Kristi Oloffson

Journalist turned marketer.

Telling stories at the intersection of data, AI, and social impact.

From newsrooms and video to brand & product marketing

Storytelling that lands. Former Wall Street Journal and TIME journalist turned B2B tech marketing leader, crafting narratives that earn attention and drive results.

From concept to coverage. Builder of content and communications programs that deliver launches, thought leadership, and measurable business impact.

Tech fluency, human touch. Skilled at translating complex AI and SaaS topics into compelling stories for developers, executives, and enterprise audiences.